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OSO Northwest CBD Website

OSO Northwest is a hemp topical product company based in Oregon, committed to offering the most reliable hemp products available. The company makes its own CBD cream with a unique focus on terpenes.

Client

The brand combines a strong focus on product quality with a clean, nature-inspired identity, offering customers a trusted solution for topical relief while maintaining a consistent and approachable aesthetic across its online presence.

Goal

The client had built a website using a free website builder. The site was unattractive in terms of graphic design – a crucial factor for web marketing – and suffered from poor UX/UI, which negatively impacted conversion rates.

Our team took the existing materials and transformed them into a fully functional online shop with a strong brand presence and great design built to drive sales.

THE SOLUTION

We designed the website based on the client’s existing visual identity. Using their logo, color scheme, and font family, we ensured consistency across the entire brand. We created a modern, polished design with the beauty industry in mind as a reference point.

On the development side, the site was built on WordPress and WooCommerce using a custom theme made specifically for this client. This approach ensures fast loading, SEO optimization, and minimal maintenance – all without relying on third-party front-end solutions.

FLEXIBLE CONTENT MANAGEMENT

The content across all pages is fully editable through a user-friendly interface, enabling the client to update text, images, and other elements quickly without technical assistance.
The result is a custom WordPress theme with minimal reliance on third-party plugins, ensuring a lightweight and efficient structure.
This approach improves loading speed and strengthens SEO performance, helping attract more visitors, enhance user experience, and increase conversion rates.

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