Gold Wowie provides premium CBD products for people, pets, livestock, and performance horses.
BRANDING & DESIGN PROCESS
As the first step, we gathered all required information from the client through briefs and interviews. Based on this, we created project documentation and developed wireframes for the future website.
We then built the branding guidelines and visual identity. From there, we created the packaging design, which was later applied to the actual product packaging. The same styles and guidelines were used throughout the website design to ensure a cohesive brand experience.
CUSTOM CMS DEVELOPMENT
Once the page designs were approved, we moved on to frontend implementation, which was then used to build a fully custom WordPress theme. WordPress, combined with WooCommerce, served as the foundation for the online store. We developed custom templates for both the website and the CBD store, including flexible, editable options.
All website content is managed through Advanced Custom Fields, allowing updates to be made easily without requiring any programming knowledge, enabling the client to handle changes independently.
In addition to standard features, we also developed custom admin sections for FAQs, Lab Tests, and Reviews, providing a structured and efficient way to manage key content areas.
CUSTOM TOOLS & SUPPORT
We also implemented a custom dosage calculator that can be embedded on any website via a script, making it easy for users to calculate the doses they require.
As part of our ongoing maintenance and support, we ensure that all third-party plugins remain up to date and that our custom solutions continue to perform reliably. The client was satisfied with the results, with the website actively generating daily sales and supporting rapid business growth.
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